Selling a house is always a stressful time—selecting the right agent shouldn’t be.

When interviewing real estate agents, many people ask about two key areas: price and commission. While these are important, they are certainly not the only things you need to know as a seller. Asking key questions will help you make an informed decision.

Here are some key questions your agent should be able and willing to discuss:

1. What is your marketing strategy? What steps will you take so I receive the maximum market exposure for my property?

2. What is your valuation and pricing strategy for my property? How will you help me price my property so I get the top dollar for it and do not leave money on the table—without scaring buyers away?

3. How will you protect me from the risks of sale not closing with buyers who have a mortgage contingency in the sales contract?

4. How will you protect me from losing all buyers in the multiple bids situation? 5. Is now the best time to place my property on the market? Why? If not, when is it and why?

6. Please explain in detail the difference in the range and quality of services I should expect from you and your firm? And how is that different if I hire a discount broker?

7. Why do you think you are the best person for this assignment?

8. Is there anything else I should be asking you?

As you embark on the journey of selling your property, the significance of these questions becomes even more evident. Beyond the tangible aspects of the transaction, your broker’s ability to navigate complex scenarios and anticipate potential challenges will determine the smoothness of the process. Their insights on market timing and adaptability in dynamic situations can be pivotal in optimizing returns.

Moreover, understanding the unique value proposition of their services and how it distinguishes them from discount brokers ensures that you make a well-informed decision about the expertise you’re investing in. Remember, a seasoned broker is not just a facilitator of transactions; they are your strategic partner in achieving the best outcome for your property.

So, when considering candidates, let these questions be your compass, guiding you towards a successful and lucrative real estate transaction.